While there are a couple of sessions that I’ll be writing up detailed notes on, I wanted to write about my overall experience at Affiliate Summit East 2013 in Philadelphia, PA. Saturday…
Wil Reynolds held a session at Affiliate Summit East 2012 discussing Google’s recent changes (Panda, Penguin), how to diagnose the problem areas, and how to do real good. His session started with reflecting on the Keynote he gave last year.
Justin Rondeau, karaoke king and Chief Editor & Evangelist with WhichTestWon, presented on Day 1 of Affiliate Summit East 2012 with
Top Testing Tips to Optimize Your Site. This was a session all about A/B testing, guiding the audience with what to test, followed by many examples.
ET took the stage while Fame or Juliet‘s Dreams of Reality played. Here’s the video of the keynote, and my notes
Curation was a hot keyword in 2011, and it’s going strong into 2012. Scott Jangro, creator of Shareist, held a session at Affiliate Summit West on Digital Curation, which answered some of my questions about what curation is, and why I (as an affiliate) should care.
The beginning of Scott’s presentation reaffirmed that affiliates should build sites with their future audience in mind. He then went on to discuss the (brief) history of curation, from a museum curator to Curation Nation to Scobleizer’s
The Seven Needs of Real-Time Curators to today’s digital curation tools.
Here are my notes: