Business Cards that Get Noticed
If you’ve met me at Affiliate Summit in either Vegas or NY City this year, you’ve probably gotten one of my nice business cards. In Vegas I made custom playing cards by Bicycle and for ASE in NY, I made up credit cards (I was going to do metro cards, but they didn’t provide much space for creativity). The credit cards were printed by AllTimePrint.com, complete with rounded corners, embossed numbers, magnetic strip with encoded data, and a signature panel.
I was rather bummed when I saw a credit card design in Shoemoney’s business card contest, especially since I had ordered mine before that post… and then the credit card design was chosen as the winner! Well I saw Jeremy at Affiliate Summit & gave him one of my cards, and asked for one of his. While he didn’t have any on him, he said they were simply printed on paper. I expected so much more from him!
I had some data encoded on the magnetic strip, and in the fine print on the back of the card, stated that if someone finds out what it is, they’ll win a prize (well, I said “maybe” because I don’t want to give away 100 prizes). So far, nobody’s stepped up to claim that prize. Apparently the cards do NOT work in credit card terminals, but I verified the cards do have data on them, as I bought a USB reader off eBay to test a few of them. However, you don’t need a card reader: there’s a hint on the back of the card. 😉
If you’re going to make up fancy cards, only get about 100 of them, and keep some traditional cards on you for fish-bowl drops and to exchange with people you don’t need to impress.
I feel like I have to out-do myself for Vegas in January. I’m not going to copy Peter Shankman‘s poker chip idea (especially after the TSA gave him a hard time about bringing on so many poker chips in his carry-on baggage!). I could always go back to playing cards.