Eric Nagel

Eric Nagel

CTO, PHP Programmer, Affiliate Marketer & IT Consultant

Get Involved with the Performance Marketing Association

I have been, or can be if you click on a link and make a purchase, compensated via a cash payment, gift, or something else of value for writing this post. Regardless, I only recommend products or services I use personally and believe will be good for my readers.

PMA AssociateIf you’re in the affiliate (or performance) marketing industry, you’ve probably heard of the PMA. Their goal is to connect, inform and advocate on behalf of the rapidly growing performance marketing industry.

One issue which the PMA has been fighting against lately has been the advertising tax. Currently, affiliates, networks and merchants are fighting various advertising taxes being proposed (and passed) in many states. Without the PMA, each time this issue came up in a new state, the process would start all over again.

Previously, the most affordable membership with the PMA was $500 / year – a rate far too high for many. The PMA heard our feedback, and recently created a new, “Associate” membership level at $99 / year. At this level, you get to say you’re a member of the PMA, can participate in one working group, and get a warm fuzzy feeling inside, knowing that you’re helping the performance marketing industry.

The working groups that are currently put together include advocacy / legislation, advertising practices, and marketing. I look forward to working with the advertising practices working group, as I’m a stickler for fraud and would love to see some standardized practices amongst the different networks or even merchants within a specific network.

With the introduction of the new Associate Level membership, the PMA is currently offering membership at this level for just $49. This special offer ends June 30th, but why wait? Join now, and help make a better performance marketing industry with the PMA

  • Stephanie Lichtenstein
    Posted April 5, 2010 5:27 pm 0Likes

    Thanks for posting this Eric it is a great value and the PMA is glad to have you as a member!

  • Performance Marketing Expo
    Posted August 20, 2010 3:05 pm 0Likes

    It’s great that you set up “associate” levels to membership for those that are not able to afford the full price.

Leave A Comment

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.